Onnyo Group
To start, we just had a piece of white paper – a very tempting starting point for any brand strategist and designer. The brand needed to be completely redeveloped and repositioned following a planned corporate spin-off. So we created the Onnyo Group as the umbrella of an independent corporate group. Clear, concise, smart.
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The outsourcing of Onnyo has to work perfectly – always building upon itself, flowingly interlocking and with a clear vision. We created impressive natural motifs with plenty of breadth to meet this requirement. In order to create a unique design for the imagery, we combined the motifs with the Platonic elements and, through transparent overlays, created an extraordinary image style.
»We like to approach projects a little differently. To position Onnyo in a more distinguished manner, we had to think more deeply and further.«